Case Studies

ShippedWork for Jama'ah Shalahuddin UGM

Guidebook for New Students

Many new UGM students want to excel in their university life, but few know how to do that. This guidebook is a solution.

32.84% conversion of Lynk.id traffic · Rp500K+ revenue

• Market Research
• Writing
• Content Strategy
• Marketing Campaign

Competition EntryIssued by Pinasthika x NIVEA

Berani Bersama NIVEA

Everyone knows what sunscreen is for. For NIVEA's new sunscreen launch, we brought that idea to life in a dramatic, engaging ad.

• Creative Directing
• Copywriting
• Video Production
• Editing

Course ProjectCase by Kopi Kenangan

Cerita Mantan

Kopi Kenangan means "coffee of memories." We propose it as the partner for moving on after a breakup.

• Marketing Campaign
• Strategy
• Branding & Identity

Course ProjectCase by Dynamix Cement

Yang Dinamis Pasti Dynamix

After rebranding, Dynamix Cement lacks awareness among millennials. This idea builds it, along with a versatile, strong image.

• Market Research
• Audience Insight
• Message Strategy

Course ProjectConcept for Antam

Antam Kasih Paham

Gen Z knows Antam. Knowing how to start buying its gold is harder, so this campaign teaches it, starting small.

• Brand Analysis
• Competitor Benchmarking

Course ProjectConcept for Converse Indonesia

Conversity: Converse in Diversity

Many people see Converse as just a shoe. Conversity shows it as a canvas, open to every background.

• Brand Analysis (brand association, PESTLE, STP)
• Visual Design & Layout